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Eugene Scheepers

📍 Cape Town

Marketing Field Guide for introverted entrepreneurs: Pitching your business to strangers

A week or two ago I attended Cape Wine 2022 in an effort to promote my new business-to-business (B2B) marketplace for bulk wine Daily Bulk Wine. The goal of attending was simple: Meet international clients and convince them to sign up to Daily Bulk Wine The Challenge The international clients

How to motivate your employees to practice self-improvement.

Recently, another company asked me to give a group of their employees a crash course on Digital Marketing. I quickly agreed to help them, but once I started planning my “training session” I realised that there might be an underlying flaw to the concept of “teaching” them to be better

Good ideas don’t exist! All ideas are bad once they are hit with reality

Disclaimer : this post is, for the most part, not my own original thoughts, but based on a podcast done by Tim Ferriss with Marc Randolph as his guest. Marc Randolph is one of the founders of Netflix and has an extensive entrepreneurial journey before and after Netflix. The ideas shared

The power of procrastination

I am just going to come out and say it. I am a master procrastinator. Procrastination is the habit of delaying an important task, usually by focusing on less urgent, more enjoyable, and easier activities instead. Most people would call me a liar for saying so. Sure I may seem

The case for tracking time spent doing "Deep Work"

We have all been there. We are working and lose track of time, lose ourselves in what we are doing and once we come out of this whirlpool of inspiration we know - I’ve made progress. We call it many things: * Deep work * Flow state * Being creative * Getting things

Maybe we should start paying people to think?

Hands up if you have ever been told: “You are not paid to think, you’re paid to do!” It’s never wise for the owner of a business or any leader in a business to ever dismiss an employee’s idea - based on their position in the company.

Is there a secret sauce to achieve job happiness?

Take some time and reflect on the last 5 conversations you had with friends about their jobs. I would take a bet that in 80% of those conversations - the friend was unhappy with their current job. The most common answers people give to why they are unhappy with their

Short Workout > No Workout

Just a quick preamble. I am not writing this post because I have been highly dedicated to working out lately. I’d rather say I am writing it to convince myself to get back into it. My training background A few years ago I was very into powerlifting. Obsessively so.

Daily Frog Productivity System: Doing more, by doing less

Imagine this. You have to eat one frog every single day of your life. If reading that made you gag, then I think this post will probably be memorable to you. In my experience you get two approaches to productivity: 1. Some of us make lists 2. And some of

How to generate great ideas - the answer is more; not less.

We often hear that there is nothing like a “bad question” - but I would like to make the same case for “bad ideas”. ”Hi, my name is Eugene and I am an A-Type personality.” If you are an A-type personality like me, you could find it difficult to generate